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Why Nigerian Musicians Charge High Fees For Performance – Bella Shmurda

Singer, Bella Shmurda, has revealed why Nigerian artistes charge high fees for performances.
According to him, the reason is because of the high fees musicians spend on expenditures.
Speaking in a recent interview with Naija FM Lagos, Bella Shmurda explained that musicians pay a lot of people who work with them behind the scene from their performance fees.
He also cited high cost of music production and promotion as well as expensive lifestyles as parts of the reasons.
 
“Speaking from the perspectives of an artiste, making music is expensive. I don’t repeat clothes because I’m a public figure. I spent $100,000 to pay producers, songwriters and engineers that worked on my album. That’s over N100 million. Not to mention music videos and promotion costs. That’s a lot.
 
“So, I go for a show, I would charge what would equate my investments. Even if I don’t make profit, I should a least be able to recover the cost of production. So, we are not overcharging. If you look at it from our own perspective, you will agree that we are not overcharging,” he explained.
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I Do Not Repeat Clothes Because I Am A Public Figure — Nigerian Singer, Bella Shmurda Says (Video)

Singer Bella Shmurda has justified his high performance fees, revealing that he invested $100,000 in producers, songwriters, and engineers for his upcoming album Sanity, set to be released on October 3, 2025.

In an interview on Naija FM Lagos, he spoke about the financial demands of maintaining a public image, including not repeating outfits, and criticised the high cost of promotion in the music industry, citing radio airplay fees he claimed can exceed N100 million.

“I do not repeat clothes because I am a public figure. I spent 100,000 dollars to pay producers, songwriters and engineers that worked on my album. That is why we charge a lot for shows,” Bella said during the podcast.

His remarks have triggered mixed reactions from fans and promoters. Some praised his business understanding, while others questioned whether the pricing is justified.

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Bella Shmurda Laments Rising Cost of Music Promotion

Nigerian singer, Abiola Ahmed Akinbiyi aka Bella Shmurda has lamented over the rising cost of music promotion.
According to him, this has made a lot of artists sceptical about releasing new music, especially albums.
Speaking in a recent interview with Naija FM Lagos, the ‘Cash App’ crooner explained that shooting a music video is now very expensive, with the lowest rate being N20 million.
He stated many artists cannot afford music promotion fees, especially for albums.
He said, “To release an album, you need a huge budget, unlike singles. Because for albums, you’re promoting 10 to 14 songs all at once. It’s a lot.
 
“Promoting songs on the radio, shooting videos for five, six songs, is a lot. These days, the least you can spend on a music video is N20 million. So, how many artists can afford to shooting five videos?”
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Here

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Bella Shmurda Reveals How Mohbad Death Affected His Mental Health

Nigerian artist Bella Shmurda has opened up about how the passing of his close friend and collaborator, Mohbad, reshaped his outlook on life.

During a recent TikTok livestream with influencer Joblaq, Bella Shmurda explained that he is currently in a period of self-rediscovery, largely influenced by the tragic loss of Mohbad.

According to him, the incident brought a new sense of clarity to his life.

“Rest in peace, Mohbad. After his death, my mindset shifted completely. My perspective on life changed,”Shmurda said.

He further reflected on his parents’ words while growing up: “Back then, whenever we misbehaved, they would warn us, saying, ‘Don’t worry, one day you’ll understand.’ Now, I realize I’m at that stage of understanding. I’ve come to see things differently.”

It will be recalled that Mohbad died under controversial circumstances on September 12, 2023.

Video Here

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Bella Shmurda clarifies name in leaked group chat linked to VeryDarkMan

Nigerian singer Bella Shmurda has publicly distanced himself from a leaked WhatsApp group chat that recently surfaced online, following its release by controversial activist and social media personality, VeryDarkMan.

The leaked conversation, which has since caused significant backlash, reportedly featured sensitive and controversial discussions among several unnamed individuals.

However, one of the names that appeared in the chat, “Bella Shmurda Booking Number Pumpin”, sparked speculation that the singer was involved.

In a swift response to clear his name, Bella Shmurda reshared a post from a social media user identified as Pumpin, which stated:

“For clarity, ‘Bella Shmurda Booking Number Pumpin’ is not Bella Shmurda. Be careful who you level allegations against.”

By reposting the message, the Cash App crooner made it clear that he has no connection to the group or the individual referenced by the name in question.

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Singer, Bella Shmurda Shares Adorable Photos Of His Newborn Baby

Popular Afrobeats star, Bella Shmurda has shared an adorable photo of his son.

The singer welcomed a child with his baby mama some months ago, prior to his best friend, Mohbad’s death.

Taking to Instagram, the singer shared father-son photoshoots with his adorable baby.

Bella Shmurda in the photos could be seen rocking the customized pendant he made to immortalize the memory of the late Mohbad.

Baby

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My Mum Asked Me Not To Return Home Immediately After Mohbad Died – Bella Shmurda Reveals

Abiola Ahmed Akinbiyi, the NIgerian singer who is also known as Bella Shmurda, has revealed that his mum asked him not to return to Nigeria yet after his close friend and frequent collaborator, rapper Mohbad passed away in a controversial manner.

He said he was in Canada preparing for his tour when he received the news of his friend’s demise from Nigeria.

Shmurda spoke at the candlelight procession in memory of Mohbad in Canada, on Saturday, September 23, 2023.

He said, “Mohbad is my brother and best friend. Sadly, three days after I left Nigeria, I got a call that he was dead.

“My mum had to call me not to come back to Nigeria yet. I understand what she’s saying.

“RIP Mohbad. God bless wherever you are, even in your grave. I don’t know what to say. Thank you all for coming. And justice for Mohbad!”

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Mohbad: Autopsy Or Not, Bring Out Those Who Oppressed And Maltreated Him When He Was Alive – Bella Shmurda

Popular Nigerian singer, Bella Shmurda has said that he is unbothered about the autopsy being carried out by the police on the exhumed body of late singer, Mohbad.

In a post shared on his X handle last night, Bella Shmurda who was a close friend of the 27-year-old stated that ‘’delayed justice” is injustice.

He said the main goal now is for the authorities to bring to book, those that ‘’oppressed” Mohbad and ”maltreated the hell out of him while he was alive.”

See his post below…

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I Will Go ’Street’ To Avenge MohBad’s Death – Bella Shmurda Blows Hot

Bella Shmurda

Akinbiyi Abiola Ahmed, the Nigerian singer who is popularly known as Bella Shmurda, has vowed to avenge his friend’s death.

He said that the spirit of his friend, late singer, Ilerioluwa Oladimeji Aloba popularly known Mohbad will not let him rest until those involved in his death are broke to justice.

He threatened to go “street” if the Nigerian police does not arrest those involved in his death.

Shmurda made this known via his X (formerly Twitter) handle on Sunday, September 17.

He further beckoned on the Nigerian police to make sure that justice is served.

He wrote: “In the past few days have tried my best not to carry phone nd type anything but Mohbad spirit won’t let me rest knowing I’m the only one make his spirit calm by making those of them who make him live in fear nd almost with nothing to feed on never also get rest nd he don start yes I mean wahaLa just wan start like this I NO GO GREE nd I mean it Samlarry nd whole marlians music must be arrested make all of us Dey police.

“nd(sic) if the Nigerian police too weak as body to fish this people out we do it street, legal or illegal any which way like this war don start.”

“If they all ran out the country which shows that they’re actually guilt of whatever crime were said to have committed by them then it’s they’re guilty nd they all know they should never come back nd they should ban from entering the country for life”

MohBad, who passed on Tuesday, September 12, was a former signee of Marlian Records.

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Bella Shmurda Narrating How Mohbad Attempted Su!cide Due To Issues He Was Having With His Label Surfaces After His Death

An old video of singer, Bella Shmurda revealing how Mohbad tried to take his own life has surfaced online.
This followed the death of the singer on Tuesday.
He said Mohbad attempted to take his own life due to issues he was enmeshed in with his music label.
In the interview with media personality, Chude Jideonwo, Bella Shmurda revealed that Mohbad who got fed up with the issues his contract with Marlian Music brought up, tried jumping down from the building they were in.
He backed out of the suicid£ attempt after his girlfriend walked in. Bella Shmurda went on to tell the music executives at Marlian Music to stop claiming that “all is well” as it is not that way.
Mohbad has now been confirmed dead at the age of 27.