Veteran Afro-Juju musician, Sir Shina Peters, has revealed the unique strategy he used to rebuild his image following his controversial departure from Prince Adekunle’s band.
During an appearance on The Honest Bunch Podcast, the “Ace” crooner recounted that his decision to leave the band sparked widespread backlash, with many accusing him of betraying his mentor for money.
He narrated how his team deliberately made him look like a mentally unstable person and showcased him in public to gain public sympathy.
“People protested against me when I left Prince Adekunle’s band because they believed I left my father figure for money. Then the owner of my record label and some media heads came up with an idea.
“They asked me to braid my hair for three days without loosening it, then I wore some torn up cloths. After that, they took me to Oyingbo Market to buy ewedu while recording everything. I didn’t even know what they were up to.”
The veteran singer said the stunt continued in Badagry, where he was filmed behaving like a mentally unstable person at a construction site handled by Julius Berger.
“They told me to act like a madman and eat in public. All of that was done to change people’s narratives and earn empathy from fans,” he said.
Sir Shina Peters explained that the carefully planned drama ultimately helped him win back public sympathy and rebuild his image as a solo artiste.
